Local Business Marketing Online: 5 Must-Haves for Local Marketers
Online marketing for any small business is a challenge, especially when it comes to generating online traffic. There are a few online marketing “must-haves” that apply to any business, including a website, SEO etc. But local businesses have even more opportunities for online exposure. If you are a local restaurant, elderly care facility, dry cleaner or dentist (or anything else), read on for 5 local business online marketing opportunities you definitely need to take advantage of.Online Advertising: How to Optimise Your Online Advertising
Online advertising is just like any other form of advertising in that you must first create a compelling advertisement and secondly it must be positioned correctly to achieve maximum views. If you get Online Advertising right, the whole world suddenly becomes your market. This article discusses the principles of creating a compelling advertisement and how to drive traffic to the advertisement in order to achieve maximum exposure.Search Engine Optimization: Is Your Content Creation Plan Holding You Back?
SEO (search engine optimization) is an ongoing strategy, and content creation holds a huge part of that strategy. Content creation touches many aspects of a search engine optimization campaign, from blog postings to social media interactions. At the most basic level, content creation has to be planned and then executed in a timely fashion.Proactive Online Reputation Management Protects Your Company
The biggest problem with a company’s online reputation is that it often remains forgotten until something bad happens. And, in today’s online world, one bad mark on your company’s reputation can go a long way… causing bad press to pop up in every search that a potential customer performs. Reactive online reputation management is available for situations like this, but it takes time.Did You Hear It Through the Gravevine – The Power of Online Marketing and What They Say About You
Who of you do not marvel about one or the other tale? Some of you would proudly say that you heard it on Twitter. This is what internet marketers would like to call the power of online marketing. People love to hear something interesting, and you can imagine how much more Twitter will be used since it went public at the beginning of November 2013