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Do not underestimate the power of these calls to action, as they can make or break an entire email campaign. If done poorly, it can cause a subscriber to not only ignore the link to your website, but possibly unsubscribe to your mailing list altogether.

I sat in on the Small Biz Online Marketing Seminar at SUNY New Paltz not sure what to expect, but knowing that the three panelists are digital marketing experts who know their stuff. The event was organized and sponsored by Dragon Search Marketing and the Mid Hudson Valley Digital Marketers. Raleigh Green from Raleigh Green Inc., Aaron Mandelbaum of Ice Breaker Consulting, and Jason White, SEO genius of Dragon Search Marketing. The audience of about 200 were small business owners, SUNY New Paltz students, and marketers.

Due to the low start up costs, a work from home online business is much easier to set up as compared to a traditional ‘bricks and mortar’ business. You may initially want to start a home based internet business as a way to earn a little extra income to supplement your regular day job.

According to reports by Twitter, Huffington Post, and eMarketer, there were 645,750,000 active Twitter users at the start of 2014. This number has increased greatly since then because according to the same sources, about 135,000 new users sign up on this micro-blogging platform every day. Given these staggering figures, it is obvious that Twitter marketing constitutes the bulk of the digital marketing spend of most businesses.

The article provides a thorough perspective on how local web directory listing can serve as an important link building method for small businesses. Also offered are proven tips firms should keep in mind when considering adding manual local directory submission services to their online marketing efforts.