Online Marketing Techniques – The Other Moves
1. Send a Newsletter or e-Zine a) Creates ongoing communications with your customers and allows you to advertise new products, services or events b) As additional revenue stream by selling advertising space to other business c) Contents: I) Calender of events ii) New product announcement iii) A coupon iv) Articles v) Quotes from satisfied customers vi) Etc d) Using technology providers and autoresponders to automate your responses to e-mail or proactively send message to people on your list…
The Most Important Reasons For Implementing Inbound MarketingWith today’s average buyer conducting over 60% of their research online before even contacting a company or salesperson, traditional marketing techniques are becoming less effective. Digital marketing and in particular Inbound Marketing techniques are becoming more popular and proving extremely successful. This article looks at the most important reasons why businesses should consider implementing Inbound Marketing as part of their overall marketing mix.
Are You Prepared For Your Digital Marketer’s Questions?I want to let you in on a secret. Most business owners don’t know much about marketing online successfully. They don’t know how to measure success, how to convert visitors, or any of that. They may be amazing at their core business, but digital success eludes them. It’s not surprising. Digital marketing is a very complicated topic. It can be a full time job for one person or even an entire team just to keep track of one business’ digital presence. Most business owners don’t have the time or the inclination to put in that much effort away from their core business. That’s why digital strategists like myself are reaching out to business owners to help them transition to a digital business. Why is this important? People are turning online more than ever to do business. Online sales are growing massively, and physical retail stores are starting to tank in response. So, it’s obvious that generating online sales can no longer be an afterthought. The question is, what to do about it?
You Need to Plant Seeds!Do you really want to be a successful marketer? If you do you need to emulate Johnny Appleseed!
Internet Advertising: A Great Way to Build Brand AwarenessThe advent of the Internet has revolutionized the world of advertising. It is particularly helpful for small business owners who earlier found it difficult to compete with larger firms. Internet marketing not only helps companies get new customers, but also allows them to build brand awareness.
